What to do next
from your spend, your seats and your departures- Fix links
₹19,940 of ad spend cannot be traced to bookings
2 campaigns send traffic to links without GoDND tracking, so clicks arrive but nothing connects them to a booking. Swapping in the tracked link in Google and Meta fixes it for everything that runs afterwards.
- Review link
"Arunachal cycling — cold audience" links to a different experience than it advertises
Its creative promotes Cycling & Camping Expedition in Arunachal but the destination link points somewhere else, so any bookings it produces are credited to the wrong trip.
- Promote it
"Raw Experience in Meghalaya" departs in 17 days with 3 seats unsold
25% full and nothing is promoting it. A departure this close either fills now or runs under capacity.
- View campaign
"Meghalaya week — April departures" brings a booking for ₹8,790
3 bookings from ₹26,370 of spend — your cheapest paid booking. Worth copying its audience before raising budget anywhere else.
Ad accounts
read-onlyWander Beyond — Meta Ads
act_1029384756 · synced 19 Oct 2026
Wander Beyond — Google Ads
412-885-9930 · synced 19 Oct 2026
Campaigns
created in the platform, read here| Campaign | Objective | Runs | Spent | CTR | Bookings | Cost each | ROAS | Status |
|---|---|---|---|---|---|---|---|---|
| Meghalaya week — April departures(opens in Meta)Tracked7 Day Immersive Experience in Meghalaya | Bookings | 1 Oct 2026 – 31 Oct 2026 | ₹26,370 | 3.30% | 3 | ₹8,790 | 7.6× | Active |
| Search — northeast india tour packages(opens in Google)No tracking | Traffic | 25 Sept 2026 – ongoing | ₹13,820 | 3.01% | Unknown | Unknown | Unknown | Active |
| Arunachal cycling — cold audience(opens in Meta)Wrong linkCycling & Camping Expedition in Arunachal | Bookings | 4 Oct 2026 – 24 Oct 2026 | ₹9,030 | 1.70% | Unknown | Unknown | Unknown | Active |
| Brand awareness — Northeast(opens in Meta)No tracking | Awareness | 9 Sept 2026 – 9 Oct 2026 | ₹6,120 | 0.84% | Unknown | Unknown | Unknown | Paused |
| Assam tea estate — retargeting(opens in Meta)TrackedRafting, Camping & Cycling in Upper Assam | Bookings | 10 Oct 2026 – 9 Nov 2026 | ₹12,400 | 3.32% | 1 | ₹12,400 | 7.9× | Active |